Wednesday, September 15, 2010

CHANGING TINSEL TOWN !!!!!!!

                                                  
A single man (so called HERO) fighting lonely with baddies to save the world, running around the trees with his girl accompanied by forty group dancers, hero speaking leng…..thy dialogues and the villain changes his mind, a family song which unites the son and his parents and the list goes on and on ……..

Yeah, this is what Tamil films have been showing us till these years. But people have probably tired of watching these clichés of watching heroes making dramatic entries, speaking punch dialogues (one does not know why it is called so??), fighting with fifty baddies (heavier than hero) all alone in a routine format.

This has opened the Tamil film fraternity eyes, tickles their creativity and is coming up with new and innovative stories. The Tamil film industry is undergoing a transformation from the stereotypes to different story line and in its treatment. Kollywood has opened its door to various different genres say fantasy adventure, period films, spoof, multi-starrer, cowboy films, sci-fiction, you name it, they have it ….

An important and healthy change that the industry requires is that, now- a day’s audiences not only watch big star’s movies, but also give it a try to the newcomers. Thanks to the new directors who are trying to take up Tamil cinema to next level. Films like Subramaniyapuram, Pasanga, Renigunda, Porkalam, Chennai-28 did not have a great star cast, but definitely a great and different story line with a pinch of realism that made these films a huge success. But on the other hand films like Villu, Aegan, Mariyadai, Kuselan were a forgettable movies for the big stars, because of the stereotype storyline. The moral of the failure of these big movies is, the audience is bored of the repeated storyline, predictable screenplay, unwanted item songs, punch dialogues, double meaning wits, comedian getting beaten up etc.

Directors like Selvaraghavan should be credited for giving a new look to Tamil movies with his Ayirathil Oruvan, an archeological adventure film, which Tamil cinema has never seen before. Tamil padam, the recent blockbuster movies is one of its kinds – a Tamil spoof film that has criticized all the Tamil film’s clichés.

Tamil films and Songs were regarded as inseparables, but that’s not the case now. Gautham Menon’s ‘Nadunisi Naygal’ which is to hit the screens soon is said to have no songs in it, not even background score. Thanks to Kamal, who tried this in his Unnaipol Oruvan. Venkatprabhu should be mentioned here for bravely bringing the idea of gay relationship (Goa) to tamil cinema which is considered as a taboo in our country. Also Gautham’s debut film as producer ‘Azhagarsamium Kuthiraiyum’ will move around only with two characters for most of the film. The protagonist and his horse. Also movies like Irumbu Kotai Murattu singam (a cowboy film which is coming back to tamil films after 35 years) and Rajini’s magnum opus ‘Endhiran’ the highest budget film ever produced in India is all about Sci-fiction and Robotics. Coolll ….. (As he says!!!). 

Off course I do accept that the typical masala films like Singam, Naan Mahan Alla are also becoming hits, but then the numbers of such films is decreasing.

It doesn’t stop here. Kollywood is also heading towards advanced technology. We can see films being canned using digital camera REDONE (Unnaipoloruvan, Tamil padam), I also read that the ALEXA arris’s new model camera has been bought by Anand Cine Serives. ‘Aranyakandam’ is the tamil film that uses SI-2K camera that was used in Slumdog Millionaire.

 I can even proudly say that our tamil film industry (south indian films) produce more meaningful films than Bollywood which is only good in showing too much of sex and violence, and expensive films, but boast them self that they get more international recognitions. There was a situation where people thought that indian film is only hindhi films. but this is changing. 

Our tamil films are also reaching out to broader audiences and getting international acclaims. Courtesy: A.R.Rahman. A.R.’s musical Vinnaithandi Varuvaya and Endhiran had its audio launch in London and Singapore respectively. Maniratham being felicitated by Jaeger-LeCoultre 'Glory to the Filmmaker Award' in Venice. Raam, Mozhi, Raavanan, Achamundu, and many other films have got international recognitions.


So we can hope that a refreshing change is in the cards for the Tamil films! And it’s also our duty to encourage these changes by watching it ONLY in THEATRES ! ! !



Tuesday, September 7, 2010

Media also does "MARRIAGE VIDEO COVERAGE"

"THE CHENNAI'S BIG FAT WEDDING".... this was the headline in the news channels last week. the wedding of superstar Rajinikanth's daughter Soundarya with Ashwin. this news coming as a headline is pretty normal our media (where they leave out other important national issues.) But the factor that induced me to write a blog about this was, The wedding was shown live in NDTV HINDU right from 7:30A.M till 10:00 P.M.

I am glad that they dint cover beyond "10:00" !!! Now dont you think this is important to discuss ?? two questions raised in my mind after watching this situation. first one is, is this intensive coverage required ? then is it good or bad ? i strongly have a belief in before we come to a conclusion,we have to analyse both the perspective, both positives and negatives. So i am going to just try to analyse both the media's perspective and the audiences view.

From an audiences point of view, yes. it was fun watching. even i enjoyed watching the reception. i was eagerly waiting to see my favorite actor who till the end dint turn up ? :( even my parents enjoyed it searching for the celebrities, whether he came, why dint that actor dint turn up, watching the customs and rituals performed in a typical Brahmin's style marriage and so on...

But when i thought, why i am watching this for such a long duration, eventhough its not the superstar's marriage himself, it was only his daughter's who is not very famous. then the answer to my question was i am watching this for long time because THEY ARE SHOWING ME FOR A LONG TIME ! ! The highlight was, there were many viewers who called in and appreciated NDTV for their remarkable effort on marriage video coverage.

So, now why are they showing for a long time. its veryy long from 7am to 10pm.. Presumably they would say that audiences wants this. They would show the evidence of the so called TRP ratings and blame on us the audience. Come on, even they need advertisements to earn money. and even advertisers cash in their moneys only to these kinda programes.

their view would be since we watch it, they are telecasting ?
our view would be since they telecast it, we watching ?

There are numerous debates going on for almost decades on this, the media persons blaming on audience and the audience blaming on media persons.

and i couldnt figure out the answer for this? should we restrict ourselves not to watch these and the media would stop by themself. or the media would stop telecasting these and we obviously have no other way to get exposed to these !  

i dont know whether we can find a solution for this but hopefully this debate would also add on to the numerous debates thats already going on . . . .